About Lynzaddy

Hi, I’m Matt! As the President and CEO of Lynzaddy, I bring over 20 years of experience in ad agencies, in-house, and startup marketing technology departments. I have consulted with companies worldwide on utilizing technology to gain and retain customers and co-founded the interactive department at Nebraska’s largest advertising agency.

During my time as the Chief Technology Officer for a multi-million-dollar online retailer of lifestyle-focused office supplies, I oversaw all aspects of internal IT, web development, and integration with the back-end enterprise resource planning (ERP) system. With company products featured everywhere from Oprah’s O List to the Wall Street Journal, the experience culminated with the lifestyle brand being carried in all Office Max/Office Depot locations. 

I have a Bachelor of Science degree in Business Administration and a Graduate Certificate in Data Analytics, both from the University of Nebraska – Lincoln.

For 12 years, I’ve served as an Adjunct Professor and Advisory Board member in the College of Fine Arts at Union College in Lincoln, Nebraska, teaching two senior-level courses — The Process of Creating a Website and Building Website Components.

In my “spare” time, I enjoy bbq, college wrestling, being outdoors, and caddying for my daughter.